Four Ways to Boost Attendance

The current economic climate has affected the meeting and event industry dramatically; all across the board attendance is down. Clients frequently ask, “How do we boost our  attendance list?”

Here are my 4 easy tips to get people registered:

  1. People don’t need to go to more meetings. They just need to go to your meeting. Become more irresistible to a specific group of people, segmenting your audience pays off
  2. Obsess about creating a cultural connection, you’ll stay in the back of your attendee’s mind for a lot longer
  3. People attend meetings for the experience, if you don’t have one, create one
  4. Presentation can make or break an event. Don’t be afraid to market your event’s style; it is important

When in doubt, make sure the message of your event or meeting is kept simple. A direct message will super-charge your event’s success!

Do you have another tip for boosting turnout? Leave a comment, I’d love to hear it!

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