The Itinerary Meets Digitization

In my last post, I mentioned an upcoming conference we are producing for Nielsen. The conference will feature wonderful speakers, outstanding content and breakthrough technology. Technology alone will not carry a conference but it can take your event to the next level!

Digitization is the process of taking information or media that has typically been consumed in physical form and shifting the information to an electronic medium. At our upcoming conference that we are producing for Nielsen we will use a hi-definition video-wall arranged 3×6 (specs above) to billboard the itinerary, information on  keynote speakers and breakout session updates!

Shifting materials that you would have typically printed to an electronic device will not only save resources but engage more attendees!