Reach Networks: Google+

In May I posted an article about how Facebook could help raise visibility for upcoming events. In summary, the post explained how having people “like” an event on Facebook would help gain exposure on the Bing search engine. Industry insiders knew that Google would soon respond with their own social experiment, what they didn’t account for was the extreme success Google+ has had in their beta program!

Google+ has incorporated some of the best internet services, websites and concepts that have emerged in the past decade. Most importantly, the program makes information found across the web incredibly convenient to share with individual user’s networks. Google calls these personal networks “circles” (video above).

How will Google+ effect the corporate event production industry? Having a circle of colleagues and industry professionals will make raising visibility for events and concepts easier than it has ever been before. Give it a try by creating a colleague circle of your own and share-away!