Making Things Happen in Unique Settings

In this blog, there has been quite a bit of discussion about the best way to set up a ballroom for an event and how to best engage your audience in a cavernous, yet traditional space. It’s always exciting (and challenging) for those of us in the field of event production when we have a setting outside of a hotel ballroom or convention center to transform into something else entirely.

A while back, Esprit produced a 500 person management meeting for Hewitt and Associates in their corporate office’s lunch room. Our task was to take their cafeteria, where tables are set up so small groups can enjoy a quick meal together, and change it into a meeting space. We set up tables in rows that ran the length of the room, and curved slightly around the stage. Three videos screens were set up, one in the middle and two around the curves toward the ends of the rows, so everyone in the room could see the speaker on the main stage. It was also a great success for Hewitt and Associates. They were fortunate that their offices had a big enough space to accommodate a large meeting, as it allowed their managers from the field the ability see their corporate headquarters and save some money.

Speaking of creativity, check out these pictures! I have worked with this company, SGA Production Services, many times over the years. SGA specializes in risers and platforms for media events. They were assigned a very unusual task: create seating for a basketball arena… on an aircraft carrier. This incredible photo comes from the first ever college basketball game to take place on an aircraft carrier, specifically US Navy Nimitz Class supercarrier, USS Carl Vinson for the 2011 Quicken Loans Carrier Classic.

It is always fun for us to produce an event in an unusual space. Whether it’s a huge general session in a lunchroom or in the case of SGA setting up a Basketball Court on an aircraft carrier, each event allows us to get creative and tap into our years of experience to create an environment that’s perfect for that audience and the setting.

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